JD Sports South Africa specced with premium audio

JD Sports’ global expansion

Leading sports fashion retailer JD Sports started in the United Kingdom, in 1981. It has since expanded its footprint with stores across Europe, starting with France and Spain but now found in many other European countries too.

The JD Group launched its first store in Asia in 2016, and this was only the start of its rapid international expansion. Opening its first Asian store in Malaysia, JD has now stores in Australia, Singapore & Thailand.

The United States was next on the map, and through some strategic acquisitions, JD Sports is now well represented in America too, with a flagship in in Times Square, New York.

According to the JD Sports website, the JD Group now has over 3,300 stores in 29 territories, including over 890 JD stores. However since this JD Sports timeline was last updated, they have continued to expand, into Africa.

JD Sports Fashion store opening in Sandton City

JD Sports’ arrival in South Africa

The Foschini Group (TFG) is the exclusive partner of JD Sports in South Africa. Both the first South African store in Canal Walk, Cape Town and a flagship store in Sandton City have opened.

These images give an impression of the opening of the JD Sports Fashion store in the iconic shopping destination in Sandton City. Olympic champion Caster Semenya cut the ribbon alongside TFG's Craig Lamb.

So much hard work happens behind the scenes to make store launches like this a reality, but when it all comes together, it is so worth it.

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